The Lobby

Welcome to the Lobby!
The Lobby is so much more than a store. It is a concept house. A retail destination. An ever-changing marketplace with especially selected international and Scandinavian brands. Some are brand new, others are brought from the online world and showcased in a store setting for the first time.

So if you are forever curious or nourish an ever-growing interest in the next big thing in fashion, design, lifestyle or tech – download the Lobby app and make sure to visit the retail venue where change is the only constant. The Lobby is located in the heart of Stockholm, on Regeringsgatan 61 in the Mood district.

Download the Lobby app to:
• Get up-to-date on new arrivals, collections and collaborations in the Lobby.
• Get notified of events in the Lobby, such as fashion shows and meet the designer.
• Enjoy exclusive deals and discounts.
• Keep an eye out for upcoming services in the Lobby app, such as instore-interactions and online purchases.

On site services in the Lobby:
• Get the possibility to meet, interact and possibly even co-create with your favorite brands.
• Be the first to try on new products or items.
• Visit events such as sample sales, product launches and fashion talks.
• Get professional advice from the Lobby personnel.
• Use our modern concierge services including Click & collect. Thanks to our shipping partners PostNord, DHL and UPS, we are able to offer regular pick up and drop offs of your online orders in the Lobby. Simply pick up your parcel and try your ordered item out in our fitting room. If it doesn't fit - send it right back with our help.
• Linger and mingle in the Lobby’s social areas where there is a bar/café. Show More