Removed from the App Store

Blue Ocean Strategy - Buyer Utility Map

INSEAD

1.1 for iPad

Free

0 Ratings

Update Date

2016-09-16

Size

68.8 MB

Screenshots for iPad

iPad

Blue Ocean Strategy - Buyer Utility Map Description

The Buyer Utility Map, developed by W. Chan Kim and Renée Mauborgne, is an analytic tool of Blue Ocean Strategy. It is designed to uncover hidden opportunities to create blue oceans of new market space and to test if your offering creates exceptional buyer utility. Here we introduce the Buyer Utility Map app, created by the INSEAD Blue Ocean Strategy Institute, for iPad.

What are you waiting for? Download the app to start creating your blue ocean and get a copy of the global bestseller Blue Ocean Strategy© by Kim & Mauborgne to learn more about the Buyer Utility Map and how it can help you.

Blue Ocean Strategy - Buyer Utility Map 1.1 Update

2016-09-16

User interface enhancements.

More Information

Price:: Free

Version:: 1.1

Size:: 68.8 MB

Genre:: Business Productivity

Update Date:: 2016-09-16

Developer:: INSEAD

Language:: English