A to P Marketing Guide
Book Summaries, Tips, and Quiz
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A to P Marketing Guide スクリーンショット
About A to P Marketing Guide
Marketing. Advertising. Branding. Positioning. Public Relations. Customer Relationship Management. Media. Consumer Behavior. Trends…
This Module is about Marketing Knowledge : It Contains the essence of more than 3000 pages from the best and most popular books written on marketing, presented in an easy-to-read and easy-to-understand manner.
Each summary includes important concepts and ideas from the book, with their supporting logic to allow for deeper understanding. The summaries also include a large number of cases and stories that help explain the points in a very practical and memorable manner.
Some Topics Covered in this Knowledge Module:
• The Foundations of Marketing and Important Trends in Marketing, Advertising, & Media
• An Exploration of different marketing disciplines like : Positioning, Branding, Public Relations, Customer Relationship Management, Product Management, etc…
• Influential and Fresh innovative marketing concepts like Story-telling, Remark-ability, Marketing to the ‘Long Tail’ , Persuasion Architecture, NeuroMarketing, etc…
• Hundreds of cases of companies, marketing campaigns, and stories that explain and support the authors’ hypothesis and enrich the reader’s marketing knowledge
Some Books Summarized in this Module:
• General Marketing Books Like Philip Kotler’s : “Principles of Marketing” and “Marketing Insights”
• Books from Al Ries like “Positioning” , “The 22 Immutable Laws of Branding”, and “The Fall of Advertising and the Rise of PR”.
• Influential and Deeply Informing books like “Buy.ology” and “The Long Tail”
• Books on developing innovative and fresh marketing skills like “The Purple Cow” , and “All Marketers are Liars”
• And more …
This module can be used as a comprehensive marketing learning resource full of ideas and insights and case studies, a refresher on different marketing disciplines, and as a solid introduction into the best material written in the fields of marketing and advertising.
The rich content of this module, and the wide variety of concepts and cases, will create wide marketing knowledge and enable robust and energetic marketing thinking.
If you’re interested in a deeper exploration of personal and professional development, personalities, and thinking, check out some of our other Knowledge Modules.
This Module is about Marketing Knowledge : It Contains the essence of more than 3000 pages from the best and most popular books written on marketing, presented in an easy-to-read and easy-to-understand manner.
Each summary includes important concepts and ideas from the book, with their supporting logic to allow for deeper understanding. The summaries also include a large number of cases and stories that help explain the points in a very practical and memorable manner.
Some Topics Covered in this Knowledge Module:
• The Foundations of Marketing and Important Trends in Marketing, Advertising, & Media
• An Exploration of different marketing disciplines like : Positioning, Branding, Public Relations, Customer Relationship Management, Product Management, etc…
• Influential and Fresh innovative marketing concepts like Story-telling, Remark-ability, Marketing to the ‘Long Tail’ , Persuasion Architecture, NeuroMarketing, etc…
• Hundreds of cases of companies, marketing campaigns, and stories that explain and support the authors’ hypothesis and enrich the reader’s marketing knowledge
Some Books Summarized in this Module:
• General Marketing Books Like Philip Kotler’s : “Principles of Marketing” and “Marketing Insights”
• Books from Al Ries like “Positioning” , “The 22 Immutable Laws of Branding”, and “The Fall of Advertising and the Rise of PR”.
• Influential and Deeply Informing books like “Buy.ology” and “The Long Tail”
• Books on developing innovative and fresh marketing skills like “The Purple Cow” , and “All Marketers are Liars”
• And more …
This module can be used as a comprehensive marketing learning resource full of ideas and insights and case studies, a refresher on different marketing disciplines, and as a solid introduction into the best material written in the fields of marketing and advertising.
The rich content of this module, and the wide variety of concepts and cases, will create wide marketing knowledge and enable robust and energetic marketing thinking.
If you’re interested in a deeper exploration of personal and professional development, personalities, and thinking, check out some of our other Knowledge Modules.
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最新バージョン 2.0 の更新情報
Last updated on 2022年09月22日
旧バージョン
Resolution fixes & updates.
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Version History
2.0
2022年09月22日
Resolution fixes & updates.
1.0
2014年09月30日
This app has been updated by Apple to display the Apple Watch app icon.
A to P Marketing Guide FAQ
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次のリストをチェックして、A to P Marketing Guideの最低システム要件をご確認ください。
iPhone
iOS 9.0以降が必要です。
iPad
iPadOS 9.0以降が必要です。
iPod touch
iOS 9.0以降が必要です。
A to P Marketing Guideは次の言語がサポートされています。 英語
A to P Marketing Guide二は内課金があります。課金要素と価格をご覧ください。
All Marketing Book Summaries, at the additional discount price,
¥600
All Marketing Book Summaries, at the additional discount price,
¥1,000
All Marketing Book Summaries, at the special discount price,
¥1,800
Summary of The Long Tail
¥300
Summary of Buy.ology
¥300
Summary of The Fall of Advertising and the Rise of PR
¥400
Summary of The 22 Immutable Laws of Branding
¥300
Summary of Waiting for your Cat to Bark
¥300
Summary of Tested Advertising Methods
¥300
Summary of Purple Cow
¥300
